Profit Focus Diagnostic
Rate each statement — we're looking for patterns, not perfection
Profit Focus Diagnostic
Rate each statement from 1 to 5. Don't overthink it — we're looking for patterns.
Scale: 1 = Rarely / Not true | 3 = Sometimes / Inconsistent | 5 = Constantly / Very true
1
Profit Creator Weakness
| Statement | Your Score | Comments |
|---|---|---|
| Our revenue depends heavily on one-off work rather than repeat, high-margin customers. | ||
| Many of our offers require customisation to win work. | ||
| Discounting or price negotiation is common to close deals. | ||
| We struggle to clearly articulate which offers or customers actually drive net profit. | ||
| Revenue growth has not translated into predictable profit improvement. | ||
| Profit Creator Weakness Score | 15 |
2
Profit Consumers
| Statement | Your Score | Comments |
|---|---|---|
| Clients frequently request work outside the original scope. | ||
| Services or projects often take longer than expected to deliver. | ||
| Internal rework, fixes, or handovers regularly eat into delivery time. | ||
| Some customers generate revenue but consistently create stress or complexity for us. | ||
| We rarely stop or redesign unprofitable services or client relationships. | ||
| Profit Consumers Score | 15 |
3
Busy Work & Owner Drag
| Statement | Your Score | Comments |
|---|---|---|
| I am involved in many day-to-day decisions that others could potentially handle. | ||
| Team members frequently ask the same questions instead of following documented processes. | ||
| Important knowledge lives in people's heads rather than in systems or documentation. | ||
| There are recurring meetings that don't lead to clear actions or outcomes. | ||
| When someone is away, work slows down or problems escalate quickly. | ||
| Busy Work & Owner Drag Score | 15 |
Magnitude of Drag
Visually identifies which specific dimension is dragging on profit the most.